Do you want a simple way to make money, one you can use to sell the most popular item on the planet?
Whatever your profession, background or experience, you possess valuable knowledge and just by sharing what you know or even what you just learned, you can get paid for it-as a consultant-its as simple as that!
That’s how I created each of my businesses.
When I first started out, I had no idea how market on the Internet, so, I started reading and testing and discovered what worked.
As a financial planner in Canada I knew that issues surrounding mortgages and how to most effectively pay them off in record time was the number one concern!
So what did I do?
Well, I offered a free report on: “The Top 10 Myths Of Canadian Home Ownership – Exposed”
As well, I had a “back end” offer for a 100 page “to be paid for” Ebook called:
“The UnCanadian Way To Get Rid Of Your Mortgage And Create Wealth”
And a blog: Click Here
So why did I do this?
Go to all this trouble to give away free information?
Well, because people may have initially just wanted the FREE report or the information on the blog first because they don’t know me, like me or trusted me… Yet!
However, once they got the valuable information in my FREE report and were kept up to date on the blog and when 9in their minds) I had demonstrated myself as an expert in the field they were not hesitant to pick up my Ebook – for a reasonable price…
The point is this.
I got people into my sales funnel!
That’s the whole point of “marketing” both online – and offline!
Because now, once they gave me their name and email address I was able to communicate with them.
And over time, many opted to purchase my Ebook or contact me directly for consulting services…
Now, why am I telling you all this?
Well, because it can be the same for you!
Take the knowledge you know (or can research and become the perceived expert in) and share this with the world!
It’s so simple that I’m amazed more people aren’t doing it, selling information – the fastest growing commodity in an otherwise treacherous economy.
Or course, I didn’t stop with my financial planning site.
I created this one as an example of how and what to to! And continue to learn and grow each and every day!
As a coach and a consultant you can make good money. At the low end, you might charge $100 an hour. But rates can escalate dramatically from there-and once you become well-known you can charge $500-$1200 an hour.
The term “consulting” may call to mind an image of a huge multinational firm, sending teams of dozens of its staffers into
Fortune 500 corporations.
But there are many consultants who have solo practices!
As you quietly ponder this you can no doubt think how you can help others solve problems, avoid mistakes, or increase revenues.
If you are uncomfortable at the beginning you can charge a lesser amount however, once you are more certain of your knowledge and the value you have to offer you can begin charging between $4,000 and $7,500 for a consultation.
The consultation itself may be a whole day with the client-and sometimes even less than that-in person or by phone.
Yes, preparation is necessary, of course, and some minimal follow up – but wouldn’t you like to be making over $4,000 a day just by sharing what you know?
Well you can!
Almost anyone with expertise has opportunities to turn that knowledge into a lucrative consulting practice.
Why does consulting often even better in a down economy?
The answer is simple!
During tough periods, companies trim their staffs or don’t hire as they normally would.
An outside consultant, a one-time project, or a lower-priced service can be appealing options.
Can you become a successful consultant?
Quite possibly, if you’re good at what you do, and have the ability and the enthusiasm to communicate your knowledge. Think about what sort of information and advice and intelligence you’re capable of offering, its value, what you could charge, how to identify prospective clients and persuade them to hire you.
How do you begin?
Try this three-step procedure.
For best results, do it in writing.
1. Take an inventory of your background, experience, skills, and achievements. Do you know how to increase revenues and profits, cut costs, solve problems, come up with innovative ideas?
These are all “bottom-line” benefits that companies value, even-or especially-in tough times.
2.Think about who might pay you for that knowledge. Consider firms or organizations where you have
contacts, or others you can research.
Hidden opportunities lurk in the most surprising places.
Think creatively.
3. Match your expertise to the market’s needs and approach your targets. Make a pitch or submit a
proposal. If you know the appropriate executives, you have an edge.
Cold calls are more challenging, but not impossible.
Whatever your specialty, whatever knowledge you possess, someone probably needs or wants to learn it-and is willing to pay you for sharing it.
Good Luck and keep us “posted”!
